In our world today , most of the companies that are competing in the same markets ,normally offer the same quality and the same level of service for their products .. It's a basic expectation that we have when we buy a product.
So ..
How can we differentiate our brand , our company and our services and be ahead of the competition where all of our competitors have the same access to talents, the same access to the same resources , to social media and advertising , and the same access to data??
2 keys that are critical :
The first key is to have a clear understanding to your company's WHY...why you do and what you do, and why should anyone care......???
The second key is to know how to clearly articulate your WHY so it will resonate with your potential customers.
To me, having a clear purpose is the most critical element ..this the way I see it....
What is your company purpose???
EVERY DAY IS DAY ONE .. https://www.swellventuresacademy.com/
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